Attending the Social Media Protocols: What you need to know before Your Team Starts session this morning.

• “Use social media to communicate with, not market to, your customers.”
• Document all your choices (names, content, sites, and credentials)
• Search your company on Linkedin
• Addict-o-matic – http://www.addictomatic.com/
• Google Alerts – http://www.google.com/alerts
• Samepoint – http://www.samepoint.com/
• Does the company own content that is updated during company time?
• Need a unified voice so that there is a consistent style of content.
• “Social Media is not going away, it will only grow”
• “Many people are using tools to access twitter and completely by-passing we web”